Brochure

Inform your customers and increase your conversions with full-color brochures. Our vibrant brochures offer clear text, organized content and attractive photos that show your customers that you deserve their business. If you already have a design in mind, we'll print your brochures exactly to your specifications. We also offer design services if you need help crafting the perfect brochure. Like the rest of your marketing materials, brochures represent your business — and with Dollar Bill Printing, you'll make a great first impression.

How Do Brochures Promote Your Business?

Before your customer walks away, they need information about your business that they can take with them. Otherwise, they probably won't remember the name of your company, let alone the phone number. Brochures give your customers printed information about your business they can refer to whenever they need your products or services.

Brochures also function as advertisements. Every time a customer looks at the brochure, they'll think about your company. They don't have to pick up the brochure and read every paragraph for the advertisement to work — they'll remember your business when they glance at the brochure on the countertop while searching for their keys. As a result, they're more likely to choose your business over the competition.

A stack of printed brochures shows customers that you're an established business. When you hand a customer your brochure, they'll see that you spent time, effort and money to create high-quality marketing materials. This makes a great first impression and makes your customers more likely to come back. Combined with flyers, mailers and business stationery, brochures help you build a consistent brand for your company.

What Can You Do with Brochures?

On a basic level, brochures advertise your company. However, brochures can add value to your business by showing customers why they need your products and services. Here's what you could include in your brochure:

• How-to guides and instructions

• Customer testimonials

• Quotes from positive reviews

• Tips and tricks for using your product

• Quick and easy recipes

• Craft ideas

• Full-color photographs

• Warranty information

• Product and service descriptions

• A short founder biography

Some customers may have trouble imagining how they could use your product or service. When you offer photos, tips and concrete examples, they'll start to imagine how they could incorporate your product into their lives. This creates more sales, and your brochures eventually pay for themselves.

How Can You Use Brochures?

If you're going to a convention or trade show, have a stack of brochures for your guests. Customers can grab a brochure if they don't have time to stop at your booth or take one after they've discussed your services. Some libraries and family-owned businesses have an advertising table where you can leave your brochures, helping you reach a wide range of customers.

If you have an online or mail-order business, you could use your brochure as a catalog instead of an informational pamphlet. Brochures also make great take-home menus for restaurants. Keep a stack of menus at the counter so customers can order delivery and takeout without looking up your website.

Subtle marketing is sometimes more effective than blatant advertisements. You could use brochures to educate your customers and include your company information at the end. This reaches people who want to learn more about the topic but might not pick up a marketing brochure.

What if You Don't Have a Premade Design?

If you have your own design ready to go, we'll print your brochure to keep your branding consistent. However, we offer design services for people who haven't gotten started yet or don't know how to convert their rough draft to a finished product. We can also make adjustments if you haven't yet perfected your design.

At Dollar Bill Printing, we understand that design isn't about cramming in as much information as possible — it's about finding the right balance between text, images and blocks of content. We'll help you design a professional layout that's attractive to the eye, urging your customers to keep reading.

Get Started with Dollar Bill Printing

With over 40 years of experience, Dollar Bill Printing makes stunning, full-page brochures that make your customers come back for more. Our portfolio includes brochures for conferences, universities and major events throughout the United States. Get in touch with us to learn how we can make custom brochures for your business.